This is the third year that Britax will sponsor the Bliss Buggy Push, following the success of last year’s 40 events. The charity organisers say the 2015 fundraiser has the potential to be the biggest one yet.
Bliss, the special care baby charity, is once again encouraging people across the country to organise a Buggy Push at a park near them to raise money to help premature and sick babies as well as their families. One in every nine babies is born premature or sick – that is around 80,000 babies every year.
Partnering with Miffy, the iconic children’s character, the headline London Buggy Push is taking place on 13 June to celebrate Miffy’s 60th birthday. Alongside sponsorship of the event, Britax will also be offering families the chance to win one of its stylish and award winning Britax Affinity pushchairs. The three highest fundraisers who take part in one of the main events at London, Manchester, Leeds and Edinburgh will be able to select a light-weight Affinity in their preferred choice of colour and take home the matching Cosytoes and Changing Bag – the perfect prize for any mums on the go looking to make a fashion statement.
Amy Voller, Brand Director EMEA from Britax comments, “As a brand devoted to helping families find their freedom, we are delighted to once again be working with Bliss. Through this partnership we can not only encourage parents to get out and about with their little ones, we can also raise awareness for a fantastic cause that is very close to our hearts. We are behind every single family that choses to take part – best of luck!”